BRAND: ETB ( telecommunications company) DIRECTORS: “We want to make a trip that starts from a macro shot of a bee (3d), hence a tracking shot that when it starts to move back shows us that the bee is bothering a referee who is in the middle of a live football game. The camera continues to open and then shows us that the situation is happening on a television screen, and at the end of its movement it shows us that everything is happening in the living room of a home.¨
For this project I reconstructed the entire playing space on the soccer field. Both the referee and the players come from different resources.Then I integrated the bee in 3D with the referee's performance, worked on the camera movement backwards until it got behind of the man in the living room, achieving fluid and natural movement.
⚡HERE THE FINAL RESULT ⚡
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THANK YOU.